An introductory range of lifestyle accessories that showcase brand identity and communicate our branding direction into everyday useable products,  produced in Italy and focused on small goods initially. All these products are generally branded in the brand's navy and off-white core colours and are used to complement and give the contemporary line a grounded context.

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Latest Posts

  1. Roadside Rodeo Campaign

     In an approach to revisit and re-imagine familiar foundational environments since the labels inception, the collection titled  "Roadside Rodeo" challenges the idea of what normal everyday menswear truely is...

  2. GQ Australia : Emerging Designer you need to know

    On the back of Mercedes-Benz Fashion Week last month, we’ve profiled the emerging menswear designers that caught our eye for all the right reasons.



  3. A$AP Ferg : Australian Tour

    Model Citizen linked up with A$AP Ferg and other members to dress them while they toured Australia. 
  4. Marty Baller : Australian Tour

    Model Citizen teamed up with Brooklyn MC - Marty Baller to dress him for his Australian Tour down under